Your mix is poppin' and you’re putting the final sheen on your FINAL master before you hand it off to TuneCore for distribution. There’s only one problem: the target loudness you used is YouTube’s, not Tidal’s, and your song may come across squashed in translation. Not only that, but the Kansas-flat EQ curve you managed to achieve in Spotify may sound decidedly duller blasting out of your iTunes desktop app. What gives? 🤔
You've entered the Wild West of digital music, where every platform has its own standards and everyone is gunning to be the new sheriff in town. What’s a producer to do? 🤷♂️
Aim for a master that translates well across all platforms, rather than perfectly across one, and your songs are best equipped to stand the test of time 💥
Hit the link in our bio to read all about mastering for different platforms!
Not mixing yet? Save this post to check back to when you get back in the studio 🎧 ...
“Alexa, play the new @taylorswift on Amazon Music.” 🗣️ A Voice Is All You Need. ...
TWO DAYS TILL LEAD ME HOME! ⠀
I’d love to tell you a bit of the story behind this song. A while back, my friend @jerviscampbell and I got together to write, and through conversation about how our dreams and our faith have changed through the years, this song emerged. The song has become a prayer of centering in the middle of transition and hope when the winds won’t seem to stop. I’ve had a year or so of life with this song now & it’s become very dear to me. I’ve found that most the time, home has been there all along, it just takes a moment of me letting my feet stop long enough to sink in. ⠀
I am SO excited to share it with you & I can’t wait to hear how it enters your days. In the words of my co-writer, it’s a banger & I hope you agree. 🤘🏻 ...